Welcome to Momentum North America, formerly Spartan Precision Machinery
Our founders established the Momentum Machine Tool Company in 2014 to address three critical shortcomings experienced by CNC vertical turning lathe (VTL) customers:
1) Lack of heavy duty products. Put simply, they don't build them like they used to. Very few CNC VTLs are today constructed to the standards taken for granted by the users of older machines such as Bullards. Most are instead lightly built. Moreover, the few that are adequately constructed tend to be very overpriced.
2) Absence of customization. Typical of an underserved market, most VTL suppliers have little stomach for tailoring machines or projects to customer needs. They quote high prices or lead times for options, or just decline to offer them altogether. That does a disservice to customers, because VTL applications and optimal configurations vary greatly.
3) Poor support. Many VTL’s are sold by their overseas builder first to an unrelated importer, then to a small distributor, and then to a customer. Passage through so many hands diminishes support accountability, knowledge, and responsiveness. As one example, customers commonly wait for weeks for the mere identification, let alone the receipt, of required repair parts. In the meantime, their machines are not cutting chips or making money.
The founders owned other machine tool related businesses whose customers had routinely expressed these disappointments about the CNC VTL marketplace. Jack Butts had started AmTTech in 1993 and grown this Texas-based distributor of diverse machine tools to be a leading sales and service provider in the state. And brothers Bill and Tim O’Connell are the second-generation owners of Buffalo-based O’Connell Machinery, since 1951 a national rebuilder of Bullard and other manual VTLs. Both companies earned outstanding reputations and loyal followings. That said, neither company could recommend a CNC VTL that met the satisfaction of their customers, who regularly conveyed dissatisfaction with marketplace offerings. The largest machine tool builders have underinvested in the VTL market segment. Smaller builders instead became predominate. And the three shortcomings above became prevalent. Jack, Bill, and Tim resolved to do better for their customers.
THE EUREKA MOMENT
The partners spent many years evaluating VTLs, which eventually led them to identify, test, and confirm a line VTLs built to the heavy duty standards that they had sought. This product was manufactured by Eureka, in Taichung, Taiwan, the area which makes about half of the world’s VTLs. AmTTech’s test customers quickly fell in love with the machines. One purchased two units in 2012 and today owns eight. Those machines have since run 24/7, under very demanding conditions, with less than 2% downtime.
By doing so, the founders had confirmed the ideal product. However, their initial business model - a simple importation agreement - replicated and preserved some flaws of the VTL market as described above. The companies coordinated loosely. The factory was very far removed from the U.S. users and their needs, engendering a focus on efficiencies within its four walls instead of customer empathy. Also, the U.S. partners, arms-length importers not forever married to the factory, found it hard to fully commit to long-term value creation. The founders had a great product, but not yet the customization and support capability they sought.
MOMENTUM IS BORN
The ultimate solution arrived in early 2014, when Jack, Bill, and Tim purchased Eureka and renamed it the Momentum Machine Tool Company. At first, they formed a U.S. sister company, named Spartan Precision Machinery, to handle importation. But even an affiliated company strayed too far from the idea of a seamless, vertically integrated firm. So today, there is just one company. The Momentum Machine Tool Company uniquely engineers and builds its VTLs and directly supports its North American distributors. There are no organizational barriers between our own factory floor and our customers’ shop floors. We can execute without compromise.
As a result, all Momentum’s VTLs and other products come wrapped in these unique, value-enhancing characteristics:
1) Heavy Duty: The MVL has the power and rigidity to out-produce the others, and the toughness proved to outlast them. Click here to watch a video that illustrates the stark differences between the MVL and more lightly built machines.
2) Presented customized: We take a consultative, yes-is-the-answer approach, and make or customize in the factory we own. Click here for some examples.
3) Well-supported: We are one integrated support organization, from our U.S. head office to our factory, and backed by the most significant dealer service in the industry. Click here to see our dealer network.
When you next consider a VTL purchase, we welcome the opportunity to learn about your requirements and tailor the ideal solution. And we trust that the more you know about the differences, the more you will agree: our MVL sets the bar for VTL specifications, just as we do for its support.